How far is the distillery from Louisville?

Neeley Family Distillery is about 45 minutes northeast of Louisville in Sparta, Kentucky. It's in Gallatin County, off the main Bourbon Trail routes, so plan for a bit of a drive through rural Kentucky.

What makes their bourbon different from larger distilleries?

The Neeleys grow some of their own corn right on the property and handle most of the production themselves as a family operation. You're tasting spirits made in small batches with direct family involvement from grain to bottle, rather than mass-produced bourbon.

CRAFT DISTILLERY

Wisconsin

Pure Class Vodka

Omro,

Wisconsin

— Vodka

TASTINGS

FAMILY FRIENDLY

BOTTLE SALES

DISTILLERY SNAPSHOT

🌾

Local Sourcing

Wisconsin ingredients, Fox River Valley terroir

🔬

Multi-Pass Process

Custom stills, multiple distillation cycles for smoothness

👥

Owners Present

Mark and Lisa lead tastings personally

🏭

Working Distillery

Converted industrial space, authentic production floor

🍸

Vodka Specialists

Pure expressions plus Wisconsin-flavored varieties

🛍️

Exclusive Bottles

Small-batch spirits unavailable in stores

📞 (920) 379-4515

🌐 http://pureclassvodka.com/

📍 3570 Co Rd K, Omro, WI 54963, USA

ABOUT THIS DISTILLERY

Vodka-Only Focus in Wisconsin Farm Country

Pure Class Vodka sits on County Road K in Omro, Wisconsin, a small town northeast of Oshkosh in the Fox River Valley. Founded by Mark and Lisa Zastrow, this family operation focuses exclusively on premium vodka production using locally sourced ingredients. The couple launched Pure Class in 2014 after Mark’s career in manufacturing and Lisa’s background in hospitality gave them the skills to tackle craft distilling. Their facility operates out of a converted industrial building where they’ve installed custom distillation equipment designed for small-batch vodka production. The Zastrows take pride in their multi-distillation process, running their spirit through multiple passes to achieve the clean, smooth profile they’re after. Pure Class produces several vodka expressions, including their flagship Pure Class Vodka and flavored varieties that showcase Wisconsin ingredients. The operation remains deliberately small-scale, allowing Mark and Lisa to oversee every aspect of production from grain to bottle. Their tasting room gives visitors a chance to sample the full range while learning about the distillation process that sets their vodka apart from mass-produced alternatives.

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WHAT SETS THEM APART

Single Spirit Mastery Multiple Distillation Passes

Pure Class Vodka distinguishes itself through its single-minded focus on vodka excellence in a state known more for beer and brandy. The Zastrows chose to specialize in vodka when most craft distilleries diversify across multiple spirit categories, allowing them to perfect their distillation technique and source the best ingredients specifically for vodka production. Their multi-pass distillation process uses custom equipment sized for their small batches, giving them control over each distillation cycle that larger operations can’t match. The Wisconsin location also sets them apart from vodka producers concentrated in traditional spirits regions, letting them tap into local agricultural resources and serve an underserved market for craft vodka in the upper Midwest.

THE VISITOR EXPERIENCE

Owner-Led Tastings No Tourist Theatrics

The Pure Class tasting room offers an intimate look at small-batch vodka production in a converted industrial space that maintains its working distillery feel. Mark or Lisa often lead visitors through tastings themselves, explaining their distillation philosophy and the differences between their various expressions. You’ll see their custom still setup and learn about the multiple distillation passes that create their signature smooth finish. The atmosphere stays casual and educational rather than flashy, with the focus on understanding what makes quality vodka and how their process achieves it. Tastings include their core vodka plus any seasonal flavored varieties they have available, with the owners happy to discuss the local ingredients and production techniques behind each bottle.

IS IT WORTH VISITING

For Vodka Purists Absolutely Worth It

Pure Class appeals most to spirits enthusiasts curious about craft vodka production and visitors who appreciate small, owner-operated distilleries. If you’re interested in understanding what differentiates artisan vodka from mass market brands, the Zastrows provide excellent education in an unpretentious setting. The experience works well for people who prefer intimate tastings over large tour groups, though it won’t satisfy visitors seeking elaborate facilities or extensive cocktail programs. Vodka lovers will find value in tasting expressions you can’t find elsewhere, while casual visitors might prefer distilleries with broader spirit selections. The Wisconsin location makes it a good stop for regional distillery tours or anyone exploring craft spirits in the Fox River Valley.

⚠️ VISITING TIPS

Call ahead to confirm tasting room hours and availability since this is a small operation that may have limited walk-in capacity. The County Road K location is straightforward to find but sits in a rural area, so double-check your GPS route before heading out. Come with questions about vodka production since Mark and Lisa enjoy discussing their craft with genuinely interested visitors. If you’re planning to purchase bottles, bring cash as payment options may be limited at this small-scale operation. The best experience comes from engaging with the process and appreciating the craftsmanship rather than expecting a polished tourist attraction.

FREQUENTLY ASKED QUESTIONS

Pure Class Vodka — Visitor FAQ

Do I need to call ahead for tastings?

Yes, it’s recommended to call ahead since Pure Class is a small operation with limited tasting room hours. Mark and Lisa want to ensure someone’s available to provide proper attention to visitors and discuss their vodka production process.

What types of vodka do they produce?

Pure Class specializes in premium vodka with their flagship expression plus flavored varieties using Wisconsin ingredients. Their focus on vodka allows them to perfect their multi-distillation process rather than spreading attention across multiple spirit categories.

Can I buy bottles to take home?

Yes, Pure Class sells bottles on-site including their core vodka and seasonal flavored expressions. It’s wise to bring cash as payment options may be limited at this small-scale operation.

GETTING THERE

Find Pure Class Vodka

📍3570 Co Rd K, Omro, WI 54963, USA

—

📞 (920) 379-4515

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