Don’t Blink: King of Kentucky Goes Small‑Batch, Harlem Hellfighters Commemorative Drops, and Four Roses Finds a New Home

This week’s bourbon landscape is shifting fast. Brown-Forman’s King of Kentucky is expanding beyond single barrels with a new Small Batch Collection created by master distiller emeritus Chris Morris—a significant move for the cult-favorite label. Meanwhile, Kirin has agreed to sell Four Roses distillery to E. & J. Gallo Winery for approximately $775 million, marking one of bourbon’s biggest deals of the year.

Other highlights include Old Hillside’s limited-edition Harlem Hellfighters commemorative bourbon, Terry Bradshaw’s Vegas bourbon event debuting two new single barrels, and Brother’s Bond expanding to UK markets. Kentucky bourbon’s economic impact has reached $10.4 billion with $1.45 billion in planned investments, even as American whiskey sales saw a slight dip of less than 1% in 2025. From coveted new releases to major industry moves, here’s everything bourbon lovers need to know this week.